About

noun. strong tea, silk tights, lace trims, late nights

Hilda is a love story between the old and the new.

It's a delicate exchange between things reclaimed and new things just made.

Taking space in her neighbourhood of Stoke Newington, Hilda assembles all that she loves, presenting an ever-changing rail of pristine vintage alongside a considered selection of contemporary ready-to-wear.

Hilda has been 'keeping shop' for almost two decades so it was about time she opened a store of her own.

So here she is.

This is Hilda.

Pop in.

The kettle's always on.